Posts Tagged ‘ruchika sachdeva’

Bodice AW13

June 30, 2013

bodice aw13

bodice aw13

bodice aw13

bodice aw13

bodice aw13

bodice aw13

bodice aw13

bodice aw13

bodice aw13

bodice aw 13

bodice aw 13

bodice aw 13

bodice aw13

bodice aw 13

bodice aw 13

Ruchika Sachdeva’s WIFW debut/Bodice AW 13…exploring its own evolution. reinventing the traditional with khadi, block prints, hand woven cloth. hinting at a highly digital age through hand-embroidery. playing with contradictions. at peace with itself.

Bodice

October 24, 2011
ruchika sachdeva bodice fashion designer
ruchika sachdeva bodice
ruchika sachdeva fashion designer bodice

ruchika sachdeva bodice
ruchika sachdeva fashion designer india
ruchika sachdeva fashion designer bodice
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ruchika sachdeva bodice
ruchika sachdeva street style india
Ruchika debuted here at LFW a year ago as one of the gen-next designers. This was her 2nd time here. I missed her show but I made up for it by shooting a few collection pieces on Nijhum. “Having created a buzz even before she showed, we had high expectations of the newbie designer and were happily, not disappointed. Right off the bat, Ruchika Sachdeva seemed to get it right; her mix of sexy, feminine fabrics…” read more here.
ruchika sachdeva street style india
Ruchika Sachdeva, 24…wearing clothes from her collection.
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Last week I was at her store. It’s all ready. She thinks it isn’t. She sits in a little cabin with 1 table and 4 chairs + cabinets with lot of papers & packaged food, an over head shelf with Wuthering Heights & other books, a red phone..
red phone
..in a corner inside the store..there is a Nappa-Dori umbrella on display…
nappa dori umbrella
Photo taken outside the store.
Photos from Ruchika Sachdeva’s Fall/Winter 2011 collection at Lakme Fashion Week. Sketches by Frodo.
Her label is called Bodice. She is retailing from Melange, Atosa, Fuel, and The Living Room in Bombay..and from her own studio/store(below Gunpowder) in Hauz Khas Village, Delhi.
gunpowder delhi
Still has to get signboards for her store. 

Tailored biomechanics

October 18, 2010
An interview with Ruchika Sachdeva.
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Shoes – Vivienne Westwood. Trousers – own design. Bag – Vintage, Porto Bello, London. Tee – Zara
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Making a living out of dressing up
I always wanted to dress well, but never thought I’d take fashion up as a profession until I got out of school. At school, I studied Commerce & Business. I took up fashion because I could connect to it on a very personal level. I wanted to be able to design my own clothes and earn a living.
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Studying and being free
I graduated from London College of Fashion after a year of studying at Pearl Academy of Fashion. My stay in London taught me a lot because it was my first time living alone. The freedom and independence added to the experience and made it brilliant.
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On the streets
For many years people in London used fashion as a tool to revolt in regard to sub-cultures such as punk and mod. Street style there touches another level altogether. Street fashion in India is all mixed up because of the various influences I guess. I specially admire the way people from the north-east carry themselves. I feel, now, people are experimenting and taking fashion more seriously than before.
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Generation next
Lakme Fashion Week was a step forward. I sent in my graduating collection for the ‘Gen-next’ category and got selected. I am glad I got through as it gave me a bigger platform and a lot of exposure.
Collection
The collection is called Biomechanics.
I explored the relationship shared between human beings and machines and incorporated the findings in my designs. The collection is futuristic and androgynous, emphasizing on – structure, tailoring and ornamentation. I also took inspiration from the strong, machine like, warrior subjects in H.R.Giger‘s paintings.
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Post fashion week
I am now working on the orders. The creative part of having a design label comes naturally, but the business part of it – which is all numbers, taxation, and costing – takes a lot more effort.
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Edited & re-edited by Megha Ramesh.